Perksmith · Made for the next customer moment
Keep the conversation moving.
Connect customer moments to follow-up in Perksmith: a welcome after a first purchase, a birthday message, an expiring reward or an unfinished cart. Plan an automated follow-up sequence, called a journey, then let it follow your rules.
A customer moment becomes a thoughtful follow-up.
- A momentA purchase, date or signal
- A useful actionA permitted reminder or reward
- The next stepContinue or stop by your rules
Be there after the busy moment has passed.
Welcome a new buyer, remember a birthday or remind someone about a reward. A journey connects a customer event, schedule or audience to a useful next action.
Give every sequence a clear ending.
Use your plan’s ready-made follow-up sequences, called recipes, or its journey editor. Set entry, timing and stop rules; respect consent and eligibility. A completed purchase should change what comes next. Scale includes A/B splits to compare two follow-up approaches.
- 01AudienceFirst purchaseChoose who qualifies
- 02RewardWelcome offerSet the benefit & terms
- 03MessageOpted-in customersChoose what to send
A cart is waiting. Then it isn’t.
Illustrative journey: an opted-in shopper leaves a captured cart unfinished. A reminder links back to it. When the purchase completes, the journey checks that event before continuing recovery. Review the response before changing timing or adding a discount.
Before the first journey starts
Can a journey run without customer activity coming in?
It needs its chosen trigger: an event, schedule or audience. Connect that information as part of the setup.
Must cart recovery include a discount?
No. Use a reminder when it fits. Add a reward only when your strategy and eligibility rules call for one.
Can I compare two journey approaches?
Scale includes A/B journey splits. Read the comparison alongside the sample, timing and chosen outcome before drawing a conclusion.
Everyday sales. Lasting relationships.